Job boards and Social networks – where is the future taking us

First came the newspaper, then the job portal and finally the social media. The question now remains – will social networks overtake the function of the job boards. Bottom line is that not really. Although it is true that social networks are growing and more and more people are using them to find their next employment, job portals are by no means loosing popularity. The reality is that it is people who are changing and are incorporating available tools into their job searches.

Not that long ago, you would see a job offer in the newspaper and you would bring your CV directly to the company.

Then the job boards changed the dynamics of that conversation. With the rising popularity of the Internet, more and more opportunities became available to a much larger scope of people. Geography was overcome as an obstacle because there were the tools available to upload and send your CV directly through your email. Now it is social media – not only do you send your CV to a potential employer. Furthermore, you can talk with former or current employees of your company of choice while their HRs can also consult your online presence and make a much better informed judgement then they would only by evaluating that one sheet of paper.

Nevertheless, social networks, much like job portals and newspapers, are only the means to an end. All of these outlets have their own benefits and are important outlets of information both for the recruiters and for the candidates. People are looking to broaden the opportunities (which is easily achieved by social networks) and optimize their search (which is much easier to do on a traditional job board). Thus, the two channels, which at this day and age have taken the lead in international job searches are complementary tools and anyone hoping to find a good position in the 21st century is to benefit from the opportunities provided by both.

What do you think? Can Social Networks and Job Boards complementary or mutually exclusive services? Why?


About Maria Bakardjieva

I am a licensed Social Media Strategist and Networking Coach who helps business and people position, grow and develop. I work at Explicata - an online marketing experts company. You can find us at
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